HX Expeditions is gearing up to celebrate its 130th anniversary by inviting guests to mark the occasion on board with a range of special celebrations and a new offer. To kick things off, HX has launched a large-scale fall campaign: guests who book by December 3, 2025, will save up to $2,500 on select voyages during the 2026/2027 anniversary season, as well as on certain departures in Q1 2026.
This offer applies to the following destinations:
- Galápagos — up to 25 percent discount
- Antarctica — up to 15 percent discount
- Arctic Norway — up to 35 percent discount, including HX’s new Arctic Norway expedition launching January 2026.
- Greenland, Svalbard, Alaska — up to 10 percent discount
Guests booking between September 1 and 30, 2025, will also receive an additional $500 discount per booking on these selected voyages.
As part of the campaign, HX is focusing on close collaboration with travel advisors and trade partners. All agency partners will receive a comprehensive information package before the campaign starts, including all details and sales pitch documents in a clear format, plus a one-page fact sheet for direct customer consultations. Making selling and commissioning easier and faster!
To maximise visibility, HX will launch an extensive advertising campaign featuring TV spots, print ads, online promotions, and social media activities. The aim is to target potential customers directly and guide them into travel agencies.
Special Onboard Experiences
Guests travelling with HX during the anniversary year can look forward to special keepsakes and a range of unique experiences that celebrate the company’s long history of exploration. Already announced is the limited-edition 130-year anniversary badge commemorating HX’s very first expedition in 1896 between Hammerfest and Svalbard. Guests can also enjoy a specially created anniversary cocktail and a limited-edition Ocean Bottle. Magnus Winvold, an official HX historian and storyteller for the 130th anniversary, will present exclusive lectures on selected voyages, sharing the rich history of HX and its explorations. More activities will be announced throughout the year.
All-inclusive Onboard Experience
All HX voyages include an extensive all-inclusive package: daily expert-led excursions, a wide range of onboard and outdoor science activities, an expedition jacket and reusable water bottle, access to the sauna, hot tubs, and fitness room, Wi-Fi, full board including alcoholic and non-alcoholic beverages, and even professional photographs.
The combination of the anniversary year, exclusive onboard programming, and attractive price offers provides both travelers and sales partners with a unique opportunity to benefit from the special attention surrounding the 130th anniversary.
All campaign details, plus marketing and social media templates, can be found in the HX Agent Portal.
All information about the campaign can be found here and all offers here.
For more information, please visit www.travelhx.com.
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