As Hilton enters Q3 2025 with renewed momentum, the hospitality giant is setting the tone for a vibrant season of global growth with a wide-ranging lineup of new openings and strategic renovations. With expansions across the Americas, Europe, Asia, and beyond, Hilton is doubling down on its commitment to immersive guest experiences, brand diversification, and sustainable hospitality.
Tropical Escapes and All-Inclusive Luxury
Leading the season’s headlines is the debut of Zemi Miches Punta Cana All-Inclusive Resort, Curio Collection by Hilton, which opened in June. Located along the untouched shores of Playa Esmeralda in the Dominican Republic, this 500-room beachfront resort draws inspiration from Taino culture and blends eco-conscious design with high-end comforts. With six restaurants, daily cultural programming, a signature spa, and a sprawling pool complex, it redefines the luxury all-inclusive experience in the Caribbean.
Firsts Across the Map
Hilton continues breaking new ground in Q3, introducing Conrad Hotels & Resorts in Germany with the opening of Conrad Hamburg this summer. Located in the iconic Levantehaus building on Mönckebergstraße, the property brings contemporary luxury to one of Europe’s cultural and shopping capitals.
Meanwhile, DoubleTree by Hilton makes its debut in Pakistan with DoubleTree by Hilton Nathiagali, a serene mountain resort offering spa amenities, private balconies, and event spaces set against the Galiyat mountain range.
Also making headlines is the global launch of LivSmart Studios by Hilton, the brand’s new extended-stay concept. The first two properties—Tullahoma, Tennessee and Kokomo, Indiana—will cater to long-term travelers with apartment-style suites, smart design, and community-centric amenities.
Growth in the Americas
Hilton’s all-suites brands are continuing their growth across the U.S. Gulf Coast with the upcoming Embassy Suites by Hilton Gulf Shores Beach Resort (August), and Home2 Suites by Hilton South Padre Island (September). These properties offer direct beach access, family-friendly amenities, and the brand’s signature spacious suites.
International Highlights
In Asia, Hilton strengthens its presence with the Hilton Harbin Exhibition Center in China, the brand’s first in Harbin, slated for July. Meanwhile, the Shu Hua Hotel Tianmu Mountain, Curio Collection by Hilton (August), promises a nature-rich retreat with private gardens, hot springs, and immersive local experiences.
Europe also welcomes new openings like Hilton Garden Inn Brussels Airport, Belgium’s first triple-certified eco-hotel, and the Hotel Dali Val d’Europe, Tapestry Collection by Hilton, a boutique retreat just minutes from Disneyland® Paris.
Historic Elegance and Renovated Icons
In Spain, the fall opening of Palacio de Godoy Cáceres, Curio Collection by Hilton promises a transformative cultural stay inside a 16th-century palace. Inspired by explorer Francisco Godoy’s transatlantic voyage, the hotel merges Extremaduran and Peruvian artistry and cuisine.
In the U.S., several landmark Hilton properties are undergoing major transformations:
- Martinique New York on Broadway, Curio Collection by Hilton (July): A reimagined historic hotel in Midtown Manhattan
- Hilton Anaheim (September): Fully refreshed near Disneyland® and the convention center
- The Skirvin Hilton Oklahoma City (September): A storied hotel reborn for a new era
Other properties receiving notable upgrades include Hilton Dallas/Plano Granite Park, Hilton Garden Inn Carlsbad Beach, and Hilton Garden Inn Myrtle Beach/Coastal Grand Mall, all incorporating regional design elements and modern amenities.
What It Means for Travel Advisors
With a diverse mix of destination resorts, business travel hubs, and long-stay accommodations, Hilton’s Q3 2025 growth offers travel advisors more tailored options for clients across all travel segments. Whether booking a luxury escape, family vacation, corporate retreat, or extended stay, agents can tap into Hilton’s ever-expanding portfolio to meet evolving traveler demands.
As Hilton continues its forward trajectory, Q3 2025 proves to be a pivotal moment that blends heritage with innovation, and global ambition with local relevance.
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