Ennismore and Alfasi Group, a design-driven property developer, have announced the signing of The Hoxton in Melbourne. Located in the city’s Cremorne neighborhood, the hotel is slated to open in 2027, marking the brand’s first hotel in Australia.
The hotel will have 198 guestrooms in the classic Hoxton categories, including Cosy, Roomy and Biggy. Known for its open-door lobbies, the hotel will celebrate its locality through art, design, retail and programming, with interiors taking inspiration from the building’s history and surroundings. Open to all and not just hotel guests, The Hoxton will have three food and beverage outlets: an all-day dining destination, café, bar and signature restaurant. Other facilities include The Apartment, the brand’s hybrid event spaces centered around a communal pantry, and a gym.
The Hoxton’s new neighborhood is dotted with Victorian terraces and repurposed warehouses. Ideally positioned on the eastern fringe of Melbourne’s central business district, The Hoxton will enjoy connectivity to the wider city with easy access to Melbourne’s public transport network, major arterials and bike paths.
The Hoxton is a series of open-house hotels rooted in culture and community, located in key cities across Europe and North America. Today, The Hoxton operates 16 hotels, including recent openings in Berlin, Brussels, a second hotel in Amsterdam and Vienna. The Hoxton is due to open soon in Edinburgh and Florence, and Ennismore recently announced the brand’s first signing in Scandinavia with The Hoxton Oslo.
This signing adds to Ennismore’s pipeline of projects in Australia, including Mondrian Hotel and Residences Gold Coast, Hyde Perth and 25hours The Olympia Sydney.
For more information, visit www.ennismore.com.
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