Flight Centre Travel Group (FCTG) has added a new Chief Experience Officer (CXO) role, which will be responsible for the company’s digital mobile platforms, the development of new tools and technology and though leadership across all of FCTG’s corporate brands worldwide.
FCTG has promoted John Morhous to the new role. Morhous has been with the company for 11 years, most recently as chief strategy officer for corporate brands in the Americas, including FCM Travel Solutions, Stage and Screen, cievents and Corporate Traveler.
This new role was created as a result of the increasing importance and emphasis that technology products and services play within the offerings of FCTG’s global corporate brands, FCTG said. Morhous’ appointment into the role comes after the development and delivery of many technology-driven brand enhancements that he has overseen in previous roles within the FCTG business. Products ranging from traveler portals to a secure risk management platform, to the ClientBank reporting suite and the launch of the “chatbot” Sam app, have all launched under Morhous’ strategic direction.
Morhous joined FCTG in 2007 as the director of IT with FCM Travel Solutions. He was then appointed chief information officer of the brand, another newly created position at the time. During his tenure he has led corporate and digital marketing, as well as corporate product teams in the United States. In 2017, he was awarded the FCM Hall of Fame award.
Morhous is a graduate of Rensselaer Polytechnic Institute, where he earned a Bachelor of Science degree in Information Technology. He will continue to serve on FCTG’s corporate global leadership group and report directly into Leonard Donaldson, the group chief information officer of FCTG. Morhous resides with his family in Stow, Massachusetts and (when not traveling) is dually based in the Boston Travel Centre and Marlborough Technology Centre.
Related Stories
Flight Centre Travel Group Looks to Streamline Land Booking System
Travel Agent University Adds Two Family Travel Training Courses