Delta on Wednesday announced it is bringing plant-based food options to its airports and aircraft, in addition to new loyalty partnerships and in-flight entertainment.
Delta partnered with leading consumer brands to bring its well-being mission to life across the customer journey. Guests can expect plant-based food options by Impossible Foods and Black Sheep Foods, a loyalty offering with Instacart, and in-flight entertainment with Peloton and Spotify.
Even More Food Options
Alongside the reintroduction of hot meals on board this spring, Delta is serving new plant-based dishes on board with products from Impossible Foods and Black Sheep Foods. Beginning this month, customers in premium cabins on select flights can order a variety of Impossible dishes, like a green chili spice rubbed Impossible Burger with caramelized onion jam and manchego cheese.
Other plant-based dishes include Black Sheep Foods’s lamb-style meatballs with spinach rice and feta, and cauliflower cakes with creamy pesto orzo. Plant-based meats, the airline says, are better for the environment, using far less land and water and emitting significantly less greenhouse gases as conventional meat from animals.
On the organic and sustainably sourced food front, Delta now offers Kate’s Real Food bars in all cabins. In addition, in select Delta Sky Clubs, the airline partners with local artisans on handcrafted, regionally made food and beverage products. These ongoing weekly activations began in late 2021 and will soon be found in Delta’s West Coast hubs (Seattle, Salt Lake City and Los Angeles).
Partnership With Instacart
Delta recently announced a partnership with Instacart, an online grocery platform in the U.S., that allows SkyMiles members to earn miles while they grocery shop from the plane or from home. Customers can link their SkyMiles and Instacart accounts and earn 1 mile for every $1 spent, and Instacart Express members will earn 1.5 miles for $1 spent. SkyMiles Members will also enjoy access to extended, complimentary trials of Instacart Express, which provides free delivery on orders over $35.
Meditation and More by Peloton
Customers can enjoy exclusive Peloton Instructor-led stretching and meditation classes through Delta Studio on seatback screens. Ranging from five to 20 minutes, the “Classes in the Clouds” collection helps customers feel both mindful and comfortable during travel. The newly refreshed class collection was initially introduced in late 2021 and will refresh periodically throughout 2022.
Those with an existing Peloton membership can also enjoy a new “Made for Travel” collection via the Peloton app. The 45 classes help members maintain their fitness routines while they travel with equipment-free workouts. Visit Peloton's website for more information on how to sign up and download the Peloton app.
Audio Relaxation Curated by Spotify
Through Delta’s partnership with Spotify, customers can sit back and relax with curated audio content on Delta Studio. “Relax and Unwind,” “Peaceful Piano,” “Sleep” and “Deep Focus” playlists have been created by Spotify to provide a mindful and relaxing soundtrack to the customer journey.
Spotify’s curated audio experience is among the highest performing seatback entertainment on Delta, with more than 16.4 million total streams since the partnership launched in September 2021.
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