As part of an ongoing series of new programs launched over the past several months, Ensemble has announced a new familiarization (FAM) program for members. "Further Your World; Exclusive Educational Trips" is a program designed to provide members with firsthand in-destination experiences to build greater knowledge of and relationships with the consortium’s partners.
Through "Further Your World," advisors will gain direct access to in-demand destinations, emerging themes and new products, along with the opportunity to engage in networking, and participate in educational programs to elevate their performance within the travel industry.
For members, specific goals and benefits include advancing the ability to:
- Effectively market and promote destinations and experiences to current and potential customers.
- Develop and enhance relationships with Ensemble’s partners including hotel staff, DMC’s, cruise lines, shuttle drivers, tour guides, restaurant owners, airlines, etc. that inspire trust and loyalty.
- Attend educational learning sessions and gain access to concrete sales and marketing tools that highlight the unique features of each destination.
For partners, benefits include being able to:
- Showcase their products and offerings while equipping advisors with the tools, information and resources to better sell them as a result of firsthand in-destination experience and personal testimonials.
- Grow their social media exposure and content creation for destination/experience
The "Further Your World" FAM program debuts with five trips in the remainder of 2023 with partners including:
- Silversea—July 2023—A cruise aboard the Silver Moon to Reykjavik
- AMA Waterways—September 2023—This trip includes a cruise along the Mekong River through Cambodia and Vietnam
- Egypt & Beyond—September 2023—The group will get an immersive experience to learn about ancient Egypt
- G Adventures—October 2023—An exploration of the culture, nature, and people of Ecuador
- Intrepid—December 2023—An Antarctica adventure
"Further Your World" is another resource that Ensemble has launched since the acquisition by Navigatr in June 2022. Other new programs include new branding, print and digital publications, including Range and Range Best showcasing partner offers, new series of branded annual events, a new leading hotel program, onboarding of members onto the proprietary ADX booking platform and the expansion of the core team with new positions in operations, partner and member relations, training and technology.
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