Goway has announced the launch of its new website as well as the first rebranding in the company’s 54-year history.
The new website (still www.goway.com) offers a user experience that empowers travel advisors to sell more and inspire travelers to explore the world. The new website:
- Offers an intuitive user experience with a design based on research.
- Showcases Goway’s over 1,000 tailor-made trips with a focus on four- and five-star accommodations and private-guided touring.
- Offers inspirational travel stories from its own destination specialists and travel writers on the new Globetrotting blog.
- Features comprehensive travel guides to over 100 countries around the world.
- Empowers travel advisors with essential tools and advice and inspires their globetrotting clients with expert information.
- Features a sophisticated design with vibrant imagery and 4K videos.
Goway has also refreshed its portal for travel advisors, now known as GowayPro.com. The enhanced GowayPro experience includes:
- More incentives for travel advisors.
- A Passport to a Free FAM incentive.
- The all-new GowayPro Travel Tales podcast.
- An ever-growing GowayPro Travel Academy education program.
Core to Goway’s new brand is the new logo, which captures the forward-thinking spirit of a company that has pioneered tailor-made trips for globetrotters for over 50 years. This news is a key milestone in the company’s growth plans. More investments will be announced in the months leading up to Goway’s milestone 55th anniversary year in 2025.
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