Guggenheim Museum Bilbao will become the first museum to earn the “Queer Destinations Committed” distinction. With the clear goal of promoting the inclusion and recognition of the LGBTQ+ community in the field of culture, this distinction marks an important step in its commitment to diversity and accessibility.
The "Queer Destinations Committed" distinction awarded by Queer Destinations, a leading LGBTQ+ tourism company, is recognized internationally thanks to its endorsement by the IGLTA (International LGBTQ+ Travel Association). The IGLTA is an organization that promotes inclusive, safe tourism for the LGBTQ+ community by setting global hospitality and respect standards. This recognition sets a standard of excellence in companies’ and tourist destinations’ readiness to host the LGBTQ+ segment inclusively and respectfully.
For the Guggenheim Museum Bilbao, earning this distinction means embarking on a comprehensive awareness-raising and training process. This initiative is designed to foster a safe, hospitable environment not only for the community but for all the museum’s visitors and partners, thus reinforcing its commitment to inclusion and respect for diversity.
The Guggenheim Museum Bilbao’s effort not only reinforces its position as an inclusive cultural destination but also marks a milestone in the museum and tourism industry worldwide. By becoming a “Queer Destinations Committed” company, the museum is positioning itself at the forefront of promoting diversity and inclusion in the art world by offering a safe, enriching space for all its visitors.
The Guggenheim Museum Bilbao is known for its innovative architecture and outstanding art program, and by obtaining the “Queer Destinations Committed” certification it is poised to become a leader by example in inclusion and diversity within the international culture scene.
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