Luxury global tour operator Scott Dunn is expanding its presence in the U.S. this summer with the opening of a New York office in August 2023. Building on a year of record sales in the U.S., Scott Dunn will now offer a bi-coastal operation in the U.S., having established its presence in San Diego, CA since 2016.
Located on Bryant Park, Manhattan, the Scott Dunn New York office will be the East Coast Hub for sales, marketing and business development and will open with a number of team members transferring from the company’s existing global offices in London, Singapore and San Diego, with plans to grow the team through local recruitment. The expansion to the East Coast is a core part of the brand’s strategy, following its recent acquisition by Flight Centre Travel Group in February 2023 to continue Scott Dunn’s rapid growth within the U.S. market. As part of a new approach in its distribution strategy, travel advisors will be engaged for the first time to tap into a high growth area, which will enable the brand to reach more guests on a larger scale.
The U.S. expansion is the result of strong performance and growth over the past years, following the post-pandemic boom in travel. Scott Dunn U.S. started 2023 with a record-breaking January; turnover saw 97 percent increase from January 2022, and up 60 percent from January 2019. This growth has continued; March 2023 saw further 10 percent increase from January 2023, more than 125 percent increase from March 2022.
Commenting on the expansion, Scott Dunn’s CEO Sonia Davies said, “We are delighted to be opening in New York, building upon what has been a significant period of high growth for our U.S. business. Our growth plan is ambitious as we recognize the considerable opportunities in the U.S. We are looking at rapidly growing our North American business, with an aggressive three-year plan. Our presence in New York will allow us to spend more time with our guests in-person, as well as opening sales and marketing opportunities, where we see significant growth potential for 2023 and beyond.
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